Hallum, Netherlands

Van der Meulen

Four-generation Dutch family bakery specializing in Melba toast and rice crackers. 116 years of craftmanship with over 100 private label partnerships worldwide.

Van der Meulen Holland is a family-owned bakery founded in 1910 by Hessel van der Meulen in Ferwerd, Frisia. The company has grown over four generations from a small artisanal bakery into an international producer of Melba toast and crackers, now based in Hallum. The company exports to over 30 countries and operates more than 100 private label partnerships with retailers globally. In 2022, the company refocused its operations entirely on Melba toast and rice crackers, discontinuing its rye bread and rusks product lines to concentrate on its core expertise.

The company maintains strict quality and food safety standards, holding certifications including IFS, BRCS, and SKAL (organic). Van der Meulen also produces vegan and kosher products to meet diverse market requirements. The fourth generation of family leadership continues the brand's tradition of craftsmanship, with bakers working early morning shifts to produce fresh, crispy products daily using traditional techniques combined with modern production methods.

The business operates a B2B commercial platform serving international food distributors, retailers, and private label manufacturers. With a commitment to quality, sustainability, and innovation, Van der Meulen remains a significant player in the European bakery sector while maintaining its values of family tradition and artisanal excellence.

Capabilities

Bakery
CrackersRusks

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